BlueGem II LP acquires two global crafts brands
BlueGem is pleased to announce that they have acquired DMC (Dollfus-Mieg et Compagnie) and Wool And the Gang, two complementary needlecraft brands.
DMC is a global embroidery brand, founded in 1746, which still manufactures on its historic site in Mulhouse, in the East of France. The “Mouliné”, a premium cotton thread available in 465 different colours, is a reference within crafts and fashion and can be found in almost every haberdashery store or craft chain globally.
Wool and The Gang is a dynamic, fast-growing online business selling knitting kits and yarns to young, cool consumers. The addition of Wool and The Gang reinforces DMC’s footprint in knitting, but also helps rejuvenate its product offering and distribution channels in embroidery.
BlueGem II LP owns 100% of both companies.